SIMPLI MEDIA KIT v1.0 (24 July 2026)

Contents
  logo.svg                      Primary wordmark (ink text), for light backgrounds
  logo-reversed.svg             Reversed wordmark (light text), for dark backgrounds
  icon.svg                      App icon (works on light and dark)
  simpli-logo-2400.png          Wordmark, transparent PNG, 2400 px wide
  simpli-logo-reversed-2400.png Reversed wordmark, transparent PNG, 2400 px wide
  simpli-icon-1024.png          App icon, 1024 px
  simpli-icon-512.png           App icon, 512 px (avatars/favicons)
  boilerplate.txt               Approved descriptions, boilerplate, and pricing wording

Quick rules
  • Use the files as supplied. Never stretch, recolour, rotate, retype, add
    effects to, or rearrange either mark.
  • Clear space: at least half the mark’s height on all sides.
  • Minimum sizes: wordmark 96 px / 25 mm wide; icon 24 px / 8 mm.
  • Avatars and favicons always use the icon, never the wordmark.
  • The SVG wordmark uses live Inter type. Where Inter is unavailable
    (some tools and SVG-as-image embeds), use the PNGs, which are exact renders.

Full guidelines (web + PDF): https://simpli.sg/brand
Press & asset requests: hello@simpli.sg
